October 2, 1–3 pm
In Good Company
16 West 23rd Street, Fourth Floor
New York, NY 10010
646–810–9195
Psst! Did you know there’s a thriving book trade community on Twitter? Have you wondered how you can get more “likes” for your novel’s Facebook page? And are you currently participating in the hub for close to 10 million dedicated booklovers online?
In this upcoming workshop, Diane Saarinen of the Saima Agency (www.SaimaAgency.com, a Public Relations company just for authors), will discuss your author platform – what it is, why you need one and how to build one using social media. You’ll learn:
* Where to find lists of the current Twitter handles of literary agents, book bloggers, publishers and reviewers
* How one author with just 50 followers was able to reach over 20,000 “tweeps” in less than one hour
* Goodreads, Shelfari, Library Thing…which of these three are most worth your valuable time?
At the end of the workshop, you’ll have a Social Media for Authors Action Plan, and a positive attitude towards reaching more readers. A working basic knowledge of Twitter and Facebook a plus but not necessary. Bonus: Raffle! One attendee of the workshop wins a free one-hour phone consult with Diane on any topic related to book publicity.
Diane Saarinen has been energetically advising outstanding authors since 2008. The Saima Agency coordinates publicity for talented writers, including New York Times bestselling author Cathy Marie Buchanan (The Day The Falls Stood Still); internationally bestselling historical fiction author Sandra Gulland (The Josephine B. Trilogy); Globe and Mail bestselling author Catherine McKenzie (Spin); Kafka Prize award winner and Commonwealth Prize finalist Isla Morley (Come Sunday); and longlisted for Canada’s prestigious 2011 Giller Prize, Genni Gunn (Solitaria).
Free for IGC Members
$40 for Non Members
To RSVP, please email igcrsvp@gmail.com with AUTHOR in the subject line.
Jess Ptak
Jess Ptak is a Master of Arts candidate in English Literature at Mercy College. She holds a Bachelor of Arts degree in English Literature from Pace University in Pleasantville, New York. Jess lives in the Hudson Valley with her family, where she enjoys crafting handmade stationery and spending time with her husband and daughter.

